Audience and Contextual targeting
Google Display Ad
TEXT ads on websites
IMAGE Ads on websites
VIDEO ads on websites
Ads on MOBILE websites
Introduction
The Google Display Network makes it easier to connect with your customers online. What the Display Network is and how it works with Google Ads to bring your ads to people across the web and on apps from any device.
What you’ll learn:
- The reach of the Display Network
- How Google Ads works with the Display Network
What would you do?
You own a wedding planning agency and already advertise on the Search Network — now you’re considering expanding to the Display Network. What can the Display Network offer you and your business?
Press each card to learn more.
Millions of sites and apps
Tools to build professional ads
What is the Google Display Network?
Google’s Display Network is the largest display network in the world, including over two million websites and one million apps (including Gmail and YouTube). With the Display Network as your advertising ally, you can reach over 90 percent of global internet users.
This kind of reach allows you to learn about consumer behavior, identify valuable audiences, and engage with those audiences quickly and often.
How does Google Ads work with the Display Network?
The Display Network allows you to create various types of ads such as responsive, interactive, image, video and mobile ads, and show them to millions of new viewers across the web.
The Display Network is a collection of millions of websites, smartphone apps, videos, blogs, and other online destinations where you can place your Display ads.
Tip: Display ads include various ad types such as image, responsive, interactive, video and mobile.
Not sure where to start?
Display Network with Search Network by using Display Select. With the check of a box you can automatically expand into the Display Network and we will do the targeting for you based on the placements most likely to provide their same performance on search
This type allows you to reach people in more places who are seeking services like yours, whether they’re looking on Google Search or on a relevant website.
